The main subject is kind of an obvious one around here: ‘Art’
Be it fashion, epic doodle-websites, other insanely creative individuals….everything’s centered around one basic theme.
That’s the same for a nice chunk of blogs and websites. That said, everyone tries to give their own blog or site its own ‘voice’ – even when covering more or less the same material as so many other people, you have to stand out and be different when trying to make a name for yourself on the massive slate we call the Internet.
Some voices may speak louder than others, and some just in a difference accent, if you will. The point is that every viewer tends to like something different and as long as you speak clearly, you’re bound to have an audience.
Because of all this differing of opinions, you can take one idea that’s been done, make it your own, and have twice the success the ‘creator’ did. [I’m not saying you should go around stealing others’ ideas instead of having your own, but you understand.]
I think one of the best examples of this point is art-based social networking websites. For instance, DeviantART and Artician.
One’s been around for a while and has gotten massively popular in the art community. The other is still fairly new, but definitely has a solid place in its category.
For two websites so closely related – they’re both simple websites designed to let artists of all kinds come together, share their work and extend their network of friends, fellow artists and perhaps co-workers – they have their differences; their own voices.
DeviantART is one of – if not the – biggest art networks around. It’s focused on providing a stable, steady place for artists to share their work and grow. While this is a point essentially true for Artician as well, dA’s been around longer and has a larger fan-base; and with more members comes more talented artists.
Artician, on the other hand, has the element of novelty. DeviantART has a massive following, but with that comes a large chunk of members throwing up things few would consider ‘art’ at all. Because of this, frustrated members of dA may flock to the newest site with the same basic idea, and that might be Artician.
Both websites have crisp, clean layouts, an ever-welcoming plethora of members, and no shortage of talented artists. One of the biggest differences, I think, is the staff-to-member interaction. I’ve noticed a number of people talk about how great it is to see so many of the main staff members contributing to the forums on Artician; as opposed to DeviantART, where it’s generally considered a double-rainbow of sorts to come across staff just dropping by.
The point, in short, is that while both websites offer many of the same features and the same basic, core idea, they’re unique enough in themselves to attract their own audiences, while still being just similar enough to appeal to each other’s.
The Internet is a big place, full of too many things to process with one sweep of thought. There are a lot of things that will forever be similar to your own ‘thing’ and the way I see it, if you can’t take beat ’em, join ’em. If you can’t steal someone’s entire audience, your goal might as well be to simply offer another option. [Most people are easily swayed anyway; The more the merrier.]
The idea, I believe, is to create your own atmosphere; Something that would be considered unique enough to remember, but not so much that you’re merely the weird kid in the corner.